Destinations, attractions, retail districts and transport hubs

Make every visit easier, from the first hello.

Help visitors feel welcome, informed and confident, wherever their journey begins. VisitorAssist is a fully managed AI Digital Assistant that answers questions, provides guidance and helps people make the most of their visit. Available through your website, messaging channels and interactive SmartKiosks, it provides helpful information in multiple languages, with a look and personality that reflects your brand. Visitors get the support they need, while your team spends less time handling routine enquiries.

Examples of questions VisitorAssist handles:

  • SmartKioskWhere's the nearest step-free entrance?
  • WebsiteWhat's on this weekend?
  • WhatsAppWhich train for the beach?
  • PhoneIs the museum open on Monday?
  • Answered, or handed to your team

Roles

The roles VisitorAssist takes on.

  • Visitor information

    Answers questions about what's on, opening times, prices and facilities, in the visitor's own language.

  • Wayfinding and travel

    Gives directions from where a SmartKiosk stands, with timetables and journey information for buses, trains, trams and ferries.

  • Welcome host

    Greets visitors in person on a SmartKiosk and online, with your look, your voice and your name.

  • Visitor feedback

    Collects questions and feedback, and passes visitors to your team when they need personal help.

The pressure

Help more visitors. Give your team more time.

Visitors want quick, reliable answers about where to go, what's happening, how to get around and what facilities are available. VisitorAssist makes this information easy to access, helping people find their way and enjoy their experience without relying solely on information desks or phone lines. Your visitors get the guidance they need, while your team has more time to provide the personal support that makes a difference.

What it enables

Help visitors find their way with confidence.

Make it easier for visitors to explore, plan their journey and find what they need. VisitorAssist provides helpful, reliable answers using your approved information, offers directions from your SmartKiosk locations and helps people access travel and timetable information. When personal assistance is needed, it can connect visitors with your team. Less time searching for answers means a smoother, more enjoyable visitor experience.

Benefits for customers, your people and your business.

Customers

Answers in their own language, at the moment they need them.

Your people

Fewer repeated directions and opening-hours questions at the desk.

Your business

A clear picture of what visitors ask, where and when.

Make every part of the visitor journey easier.

From planning a visit to finding their way around, VisitorAssist helps people get the information and support they need, when they need it. Whether they're exploring a destination, attending an event or planning their journey home, helpful guidance is always nearby.

  1. Discover what's on

    Help visitors explore events, attractions, opening times, ticket prices and facilities, making it easier to plan and enjoy their visit.

  2. Find the way with confidence

    Provide clear directions, location information and accessibility guidance, helping visitors navigate their surroundings more easily.

  3. Make travel simpler

    Help visitors find transport options, timetables and journey information for buses, trains, trams and ferries, using connected travel information where available.

  4. Listen, respond and improve

    Make it easy for visitors to ask questions, share feedback and request further assistance, with enquiries passed to your team when personal support is needed.

Deployment

Welcome visitors wherever their journey begins.

Make it easier for visitors to find the help they need, online or in person. VisitorAssist works across your website, messaging channels and interactive SmartKiosks, delivering consistent, helpful information in multiple languages.

Our SmartKiosks bring a personal touch to physical locations, welcoming visitors as they approach and providing guidance based on where the kiosk is located. From finding nearby attractions to getting directions and travel information, visitors receive practical support when and where they need it.

Already helping people explore and navigate through Jimmy for Visit Liverpool and Liv at Liverpool ONE, VisitorAssist demonstrates how digital and face-to-face experiences can work together.

Cortex, trust and proof

Understand your customers. Improve your service.

Know what your customers need, how effectively they're being supported and the value your Digital Assistant delivers. Cortex provides clear insights into customer enquiries, completed requests, service performance and demand across your channels, locations and languages. Use this information to identify opportunities, improve efficiency and deliver better customer experiences, with measurable insights into time saved, cost savings and return on investment.

Your business. Your standards. Your control.

Your Digital Assistant operates within boundaries agreed with your business, using approved information and carrying out authorised tasks. When a situation requires personal attention, specialist judgement or additional support, it follows the agreed handover process. Your people remain in control of important business decisions, while Sum Vivas manages and monitors the service.

Cortex dashboard for a visitor attraction's Digital Assistant (demo account)

Frequently asked questions

Can it speak other languages?

Yes. It understands and replies in many languages. Critical information is checked in each language before launch.

Does it work on a kiosk as well as the website?

Yes. The same Assistant, with the same approved knowledge, runs on your website, messaging channels and SmartKiosks.

Can it give live travel information?

It can look up bus, tram, ferry and train timetables, journey plans and live UK train departures where those sources are connected.

Who keeps the information up to date?

Your team approves the information. One update reaches every channel and kiosk at once.

Make every visitor experience better. Let's explore what's possible.

Whether you want to welcome more visitors, make information easier to access or reduce pressure on your team, VisitorAssist can help. Tell us about your destination and the challenges you'd like to address. We'll work with you to identify a practical starting point that delivers meaningful value for your visitors and your organisation.